During the time of COVID, face-to-face interactions have become limited. When your business purpose relies on bringing people together to share experiences, limiting interactions can cause quite the hurdle. For the past seven years, Verdical Events has brought people together through our annual Net Zero Conference. 2020 was looking to be a promising year for the growing event; however, with the pandemic, our team was forced to think outside the box. How could we still bring hundreds of people together, increase engagement, and meet our event’s primary goals? A virtual event!